Hashtags have become an integral part of every social media platform. Be it Instagram, Twitter or
Facebook every post being uploaded has a hashtag attached to it in order to reach the intended audience.
Since August 23, 2007, when the first hashtag was used by a Twitter user (See
Tweet), we have come a long way where they have not only become a common practice but a
prerequisite. Meaning, they have become an essential part of the content strategy for social media
marketing by companies. These not only act as a link but enable your shared content to find the right
audience and vice-versa. It is like creating a niche for the services you provide or the information you
wish to impart.
Best Hashtag Practices and Uses
There are multiple methods that you can employ to increase reach on social media. You can play around
with different strategies to gauge what works best for you. You can even create your personal hashtag
that represents your brand and is easy to use to gain popularity. Hop on to popular trends and see your
reach sky-rocket. They also play an important role in targeted marketing campaigns. Additionally,
companies can use it to raise brand awareness, encourage users to take part in their trends, boost SEO
and so much more.
Worried about choosing the right hashtag for your post?
When it comes to the digital world, hashtags are the driving force. But you can only achieve desirable
results when you know how to use the right ones. For this, you need to pick out the popular ones. In
order to effectively realize your social strategy with relevant hashtags, you can use My SocialPulse.
The tool assists you in real-time to find the highest trending hashtags.
My Social Pulse has a dashboard where you can view what posts and hashtags are most popular among your
followers. It gives you an overview of the positive and negative sentiments of social media users
including what is being commonly talked about. Before taking any step out there you need to first
analyse these statistics that My Social Pulse provides you. It’s not simply about guessing but involves
a lot of strategic planning as well. The search bar on Instagram or Twitter won’t give you the
insightful information that My SocialPulse is designed to render.
SMM can be really tricky. With My Social Pulse, you can not only stay updated with the recent hashtag
trends but also get a review of all your previous performances. It is definitely your secret to give
tough competition to your peers and up your social media game.